Let’s talk about AI imagery and weddings.

As amazing as AI—artificial intelligence—can be for a lot of different things, I have to say, as a wedding planner and someone who has been in this business for nearly 30 years, AI imagery is really starting to piss me off. And here’s why…

It’s Everywhere!

Lately, there has been a HUGE influx of artificial intelligence-generated imagery on Pinterest, websites, Instagram, and basically anything wedding-related. I mean, it’s everywhere! Visually, these images are stunning. They’re imaginative, creative, and, from a design perspective, absolutely fascinating. They really engage my mind and excite my creative side. I love seeing these AI-generated photos because they push boundaries and get me thinking about how design can evolve and how weddings can look unique and different.

Inspirational Use Only.

But here’s the problem—while wedding planners like myself use these images as a form of inspiration, clients don’t always see them the same way. We know they aren’t realistic representations of what can actually be achieved in real life. They’re creative concepts, not practical blueprints. The challenge arises when clients come to me with AI-generated images and expect those exact designs to come to life at their wedding.

What Do You Love About It?

When a client sends me an AI image, the first thing I do is ask them to tell me what they love about it. What specifically is inspiring you in this photo? Is it the lush florals? The dramatic hanging installation? The unique linens or color palette? I want to break it down with them to understand what elements are drawing their attention because that’s something we can absolutely explore and bring into their wedding in a realistic way.

But here’s the issue…

Many couples who are newly engaged and sourcing these AI-generated photos don’t know the difference between the imagery and what’s actually possible in reality. AI doesn’t take into account budgets, materials, the availability of flowers, labor, or physics, for that matter. These images are often completely impractical or unachievable in the real world. That disconnect between what AI shows and what’s feasible is where the frustration comes in.

I completely believe in using AI as a tool for inspiration. It’s a fantastic way to get ideas and think outside the box. But it should never be used as the foundation for reality. What looks amazing in a computer-generated image might be impossible—or astronomically expensive—to recreate in the real world. As planners, we can help turn your vision into something magical and achievable, but it’s important to start with a realistic understanding of what’s possible. Let’s use AI as a springboard for creativity, not a rigid template for your dream day.